Certified Product Marketing Manager, and Growth Product Management Expert. With over 10 years of tech start-up, product, marketing, and sales experience.
I work with SaaS companies to determine the core value they deliver to customers and map the entire customer journey from Awareness, Acquisition, Activation, Revenue to Referrals.
By gaining a qualitative and quantitative understanding of customers using frameworks like Jobs to be done & actionable metrics I drive revenue & growth through data-driven experimentation, customer insights, and product positioning.
I am responsible for our consulting practice overseeing, P&L, NPS, retention, and customer success for our clients.